HistoryTV 18 - BARBARIAN RISING

Client

HistoryTV 18

Brief

History TV 18 was looking at an opportunity to interact with the agency planners and buyers informally outside the office environment and develop a platform where they could do it regularly.

Campaign

A laser tag game competition was organized at Hotel Westin, Gurgaon where pre registered teams battled it out against each other for the crown of the laser tag champions. Games, food and some liquor provided the perfect opportunity for the sales team to get to know the planners and buyers better.

    • Title: HistoryTV 18 - BARBARIAN RISING
    • Client: HistoryTV 18
    • Started From: January, 2017
    • Category: Technology Based Solutions Trade Activation
    • Agencies Covered: Lintas Lodestar GroupM ZO Starcom OMD Havas Media Madison Dentsu/CARAT
    • Media Properties: N/A
  • 1000 Reach
    700 Likes
    1000 Audience Engaged
    1 Agencies Covered